POSITION – Brand, Marketing & Commercial Acceleration
Product Launch Book
We develop a complete Product Launch Book - a comprehensive strategy that defines the value proposition, market type, expected impact, and corresponding launch intensity.
Category Focus & Resource Allocation
We align resources, tools, and investment to ensure each technology receives a launch strategy scaled to its impact.
Marketing Tools & Campaign Generation
We prepare all essential marketing assets, from LinkedIn campaigns and webinars to videos and technical content, while designing purposeful giveaways that reinforce the launch narrative.
Strategic Impact Merchandise
We ensure every giveaway drives influence, strengthens the narrative, and leaves a lasting impression.
Messaging, Positioning, & Engagement
We collaborate with product and engineering teams to refine messaging and deliver targeted visibility across key industry platforms and customer channels.
Market Uptake & Engagement Analysis
We track post-launch success through meaningful engagement data and customer insights